ABOUT SHIFT THINKING
Shift Thinking is a systematic approach to value creation in a digital age: a new way for leaders to think and for businesses to engage, organize, and compete. You can learn more about Shift Thinking by reading Mark's regular column in the Harvard Business Review or by exploring the Articles and Video sections of the site.
The following are a few featured articles:
You don't have to be a Silicon Valley startup to have a platform strategy and harness network effects. Just connect the five different types of capital.
Everyone these days is looking for a disruptive business model. But a business model is only one part of the equation. Equally important is the mental model behind the business model, as well as a measurement model for both.
Exponential growth requires an exponential mindset. Incremental is satisfied with 10% better. Exponential is out for 10X and something fundamentally different.